Twitter may be a distant second to Facebook in terms of size, but with around 500 million registered accounts, and 100 million regular users, its hardly something to ignore when it comes to your social media marketing campaign.
The Micro blogging platform offers something unique in the social media world, in that users are only allowed a maximum of 140 characters per ‘tweet’ to those who are following you, meaning a lot of the rubbish and rabble is cut out.
It also provides a fantastic platform to attract new customers through simple tweet or hashtag searches, for example, if you sell car wax then a quick search for tweets about ‘needing to wash the car’ will give you a group of people to immediately target, just as with any other business, sell alloy wheels? find the person tweeting about needing a new set of wheels, and send them a quick link to your alloy wheel sale page, the possibilities really are endless.
Twitter provides a unique and incredibly useful social media marketing outlet for any business, particularly in the automotive sector, so if you’d like to get your brand in the mind of tweeters all over the globe, then be sure to get in touch with out office on 0845 050 2046 and talk to one of our Twitter specialists about how your company could be benefiting from using Twitter as part of your social media marketing.